Tuesday, October 13, 2009

Cuban cigars are affected by the crisis

Known throughout the world cigars suffered from the global economic crisis. International financial magnates tightened their belts, abandoning the traditional Cohibas and Montecristo, which were indispensable attribute of top management.

According to the publication of The Times, in 2008, there was a drop in demand for cigars at 3 per cent, and this year - another 15 percent. The areas involved under tobacco cultivation in 2009 decreased by almost a third.

Despite the economic blockade of Cuba by the United States, cigars strong lead in the premium segment, taking it market share of at least 70 percent. Their popularity is confirmed by the figures cited by the expert James Suckling. According to him, every year, U.S. residents consumed 20 million Havana cigars. Their entry into the United States is illegally or through international mediation companies. Price for this match. Thus, the Hong Kong company Cigars of Habanos, specializing in the supply of tobacco in the U.S., a box of cigars Cohiba Esplendidos of 25 pieces sells at the price of 495 dollars.

Canadian Specialist James Mi said that supporters of cigars began to economize by buying cheaper varieties and reducing the consumption of premium cigar brands. Cigar clubs are using production Dominican Republic cigars, which are made from tobacco grown from seeds from Cuba.

However, according to some experts, the economic crisis will not significantly impact on the producers of cigars. Johnny Berman, owner of the store cigars Sautter in the British capital, confirmed that within 3 months experienced a decline in sales by 20 percent, but currently the volume returned to its previous level. Among the clients store a lot of tourists from the U.S. who benefit from buying cigarettes in the UK.

Vyacheslav Kirsanov, the owner of the brand "Kirsanov Collection" in an interview for BFM.ru, said that in the United States dropped the demand for cigars is not too noticeable, but the U.S. share of world markets has fallen from 75 to 60 percent. The European market in the premium segment was a more complicated situation. Thus, in "Kirsanov Collection" sales in Russia since the fall of last year fell by 50 percent.

Meanwhile, manufacturers from other countries such as Nicaragua, take this opportunity to grab market share and increase the tobacco plantations. Vyacheslav Kirsanov predicts that the basic consumption of premium cigars will soon shift to South-East Asia, where luxury goods market is in a stage of active growth.

Friday, August 21, 2009

Big Tobacco firms found guilty of conspiracy

A federal judge found Big Tobacco firms guilty of civil fraud and racketeering, but not to impose tough sanctions against companies in the lawsuit, citing the restrictive ruling of the Court of Appeal.

U.S. District Judge E. Gladys Kessler said that the Government within seven years the case against big tobacco cigarette of proven took part in a multi-year conspiracy to deceive the public about the dangers of smoking in the interest of making more profits. Kessler has been harsh words for the tobacco industry in its nearly 1700 pages of regulations, but said the federal appellate court ruling on the damages the government seeks "unfortunately, does not allow it to impose a multibillion U.S. sanctions against the industry.

Kessler banned the company from committing fraud in the future, the order of Philip Morris, Reynolds American, Lorillard Tobacco and British American Tobacco to the issue "corrective statements" on the advertisement in major newspapers and television networks, as well as their own websites. These statements must identify the danger and addictiveness of smoking, lack of health benefits from smoking low-tar cigarettes, the development of the companies' cigarettes for optimal delivery of nicotine and the negative health effects of secondhand smoke. Kessler also barred the company from the sale of cigarettes as "mild," "light" or "ultralight", saying that the word wrongly assumes that the cigarette less dangerous than conventional cigarettes.

Kessler decided that within 50 years of business, Big Tobacco was "lied, misrepresented and deceived the American public ... about the devastating health effects of smoking and tobacco smoke," and that the company has "suppressed research, they destroyed documents They manipulated the use of nicotine so as to increase and perpetuate addiction, they distorted the truth about low tar and light cigarettes to prevent smokers from quitting. " Kessler also said that the tobacco industry is a "great burden on our national health system."

"Exactly the same can be said of today's pharmaceutical industry," said Mike Adams, consumer health advocate, author of several articles, as compared with tobacco Big Big Pharma. "Today, pharmaceutical companies are guilty of virtually every crime committed by the tobacco companies. And, as Big Tobacco, Big Pharma will eventually be investigated and prosecuted for deceiving the public."

The Ministry of Justice said that he was "pleasantly" with the court's verdict of liability, but "disappointed" that Kessler did not impose punitive damages it sought in relation to companies. Anti-smoking groups involved in the case expressed a similar view.

Industry leader Philip Morris announced yesterday that he would like to encourage the Kessler decision, saying that "not supported by law or the evidence presented at trial."

Thursday, March 19, 2009

Famous Cigarettes Brand in a Movie

In a series of sensational television series "Sex in the City" Kerry's heroine Bradshaw stated that it was "not a girl in the style of Vogue Cigarettes." Kerry, throughout the "soap opera" Marlboro smokers, it is true, had meant no cigarettes, a fashion magazine, which published her article.
However, the phrase could well apply to the homonymous with cigarettes. Indeed, the target audience of American luster and cigarette brand Vogue Cigarettes very close (though brand managers, and argue that the brand name has no relation to the magazine). It is for the modern woman stylish company Rothmans decided to create a new brand in 1987. Family brand consisted of two types - Vogue Filter and Vogue Menthol.

Two years later began cigarettes sold in Russia. First they tried dweller Moscow and St. Petersburg - the residents of these mega-cities are the main consumers of expensive cigarettes. No special achievements in Vogue Cigarettes sales in the first years of existence in Russia could not boast. Vogue audience was not as wide as it would be Rothmans. Russians smoked cigarettes traditional format, and those who wanted to stand out from the male crowd, cigarettes preferred class slims (6 mm diameter, 100 mm in length) - Salem, More, Pierre Cardin, later Virginia Slims. True, as is now manager of interaction with the media BAT Maria Bezhanova, until 1998 Vogue Cigarettes advertising support has been weak: Vogue Cigarettes maintained only in a limited number of cities.

The massive brand promotion began only after the 1998 Rothmans BAT acquired and added to the ladies' cigarette brands to its portfolio. British, who consider the Russian market engine of their sales, brand dostalas not in the best time. By definition, cigarettes class super slims positioned in the high price category. The Russian financial crisis of 1998, sharply reduced the number of the already small number of consumers Vogue Cigarettes . Sales then fell 4%.

Despite the sharp decline in purchasing power of the population, within a year of beginning BAT promotional campaign "Seasons" in Moscow and St. Petersburg. The main objective of the action was to recall and root in the minds of consumers' initial idea brand - Vogue Cigarettes and "refined tastes" created exclusively for women. The concept of the campaign was reflected in the outdoor advertising billboards - an elegant lady, not necessarily with cigarettes in their hands, but always at the forefront of slightly back at the man walking behind.

As a result, the proclamation of priority to women, men selling Vogue in a year grew by 117%. Within three years after this action on the Russian tobacco market Vogue Cigarettes were the only super slims format.